Category: business card makers

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An Exciting Logo Can Boost Your Brand’s Visibility By At Least Two Times: Find Out How Now!!

business card maker

Business cards for a long time were the standard medium for introducing or beginning a business relationship. It communicates your identity and intends for the recipient to have something to remember your business should they have a need for it. A good business card also aids in creating a good first impression, which is exceptionally conducive to facilitating a smooth working relationship.

However, due to its importance and nature of usage, there are a few things that good business card makers must keep in mind to ensure their clients get the best chance to further their business: A excellent and unique logo, good print, uncluttered usage of space, and the feel and texture of the card in your hand.

An engaging logo

A logo is the face of your company and one of the most recognizable aspects of any company apart from its name. A logo is not a brand; instead, a logo is a part of the brand identity that helps increase the company’s visibility. Therefore, a logo is critical for any business because it communicates identity, ownership, values, and quality. Also, your logo is printed on all your modes of official communication, brand products, websites, and most importantly, in the hearts of your clients.

How do you create a good logo?

Easy to interpret and understand to quickly connect with your audience. This is essential to ensure a sharp impression is created. The logo also needs to be clear and simple enough to be used across media platforms and effective in any size.

Careful thought should go into the designing of your logo because it is meant to communicate exactly who you are.
Business cards exchange hands a lot, and it is hard to make something to catch everyone’s attention, but there are some aspects that you can keep an eye on simple colours, strong visual elements, and great typography.

4 reasons why a logo is so important:

Reveals your identity and is an attention grabber: You only have 2 seconds to grab someone’s attention. A great logo can grab your client’s attention and communicate what you and your company are about in a way that creates lasting attention. Being imprinted on all your mediums of communication, your logo communicates ownership.

Sets you aside from the competition and ensures you stand out: Needless to say, your logo differentiates you from your competitors and helps convey your uniqueness to the world. A well-designed logo can also speak volumes about a company’s background and mission.

Facilitates brand loyalty: A logo is paramount to fostering brand loyalty. It is the most recognizable aspect in any customer’s mind—for instance, Nike’s tick or Adidas’ signature three-gapped stripes.

Recognizability: Your logo is the very first thing that your potential audience will search for when they see any communications from your brand.

At Informprint, we believe that as a company providing printing solutions for nearly 20 years, we have the know-how to meet the printing needs of all our clients. Our extensive experience allows us the chance to become a one-stop-shop for all our client’s printing needs and promotional marketing products. We leverage the technology to provide high-quality printing and cost-saving solutions for our clients. Visit our website to know more about how we can help you will your company’s printing requirements.

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Business Card: The First Impression Of Your Business

business card maker

A good first impression is critical for any relationship to flourish, be it a business relationship or one of a more personal nature. For business, a first impression immediately initiates a mental evaluation of the other party and the assessment of whether they suit your tastes or if they would be beneficial for your business. A good business card is the first step in establishing and creating that first impression. Thus, finding a good business card maker requires a careful evaluation of your needs and expectations and creating a framework for the kind of impression you seek to make.

The design of the card, its feel, texture, alignment, and information on offer are aspects that individual notices when receiving someone’s business card. Thus, these details are carefully evaluated and tailored to make the impression that you want. Of course, this doesn’t always succeed and depends on so many different factors as well as the character and nature of the other party. Nevertheless, it is a statement of intent and a portrayal of yourself and what your business stands for.

Here are a few things to note when designing your business card:

  • Finding a template that best describes your organization: Your business card is an extension of yourself and your business. As such, it is meant to give the recipient an idea of the person you are and what kind of business relationship and services they can expect from you.
  • Settle on a perfect size, shape, and texture: The size, shape and texture are optimized and customized to reflect your business etiquette, type of services, attention to detail, and other such traits. It highlights your attention to detail and is meant to convey to the recipient your taste and nature of business conduct,
  • Organize your information: Ultimately, your business is conveying your services. Therefore, the information on it has to relay the type of service you provide, the nature of the product you’re introducing to the recipient, and lastly, your contact details. This information should be easy to read and yet cover all the bases.
  • Finding the right typeface: If you use a particular font or style on your marketing details or your website or app, this should be used on your business card.
  • Maximize your logo: A logo represents your brand. It is the face and represents all that you care about. Hence, a portion of your card should be dedicated to your logo.
  • Make sure it is not cluttered, and the space is not overused: A cluttered card is no different from an advert. This should not be the case. Be precise as to the information provided.
  • Offer something additional: This can encourage clients to take the next step. A special offer, a business trip, or even a discount can be considered.
  • Check thoroughly before initiating printing: This is mandatory to avoid misrepresenting yourself or appearing sloppy in front of your clients.

At Informprint, we place a high priority on catering to our client’s needs, no matter the detailing involved. For over two decades, this has helped us expand our services to include business stationery and promotional products. We manage projects that require the coordination of many different facets relating to printing and storage distribution. We provide an array of services to provide an overall service for our clients. Contact us now to allow us to cater to all your printing needs.